By: Hillel Fuld (@hilzfuld)
Sometimes, there are topics that are discussed so often, that any talk of them just makes you roll your eyes and move on to the next thing. That seems to be the case with the challenge of app discovery.
An inclusive number of more than a million mobile apps for iOS and Android, hundreds of thousands of developers competing for the top spots, and truly unbelievable innovation happening every day in this space means increasing difficulty to stand out.
But we already know that app discovery is a huge challenge. After all, there are probably close to a hundred different solutions trying to overcome this challenge. New ones are born daily. But just how challenging is it and is it getting easier or harder to get a mobile app discovered?
These are some of the questions the infographic below tries to answer. The data is based on a hundred thousand Android apps in AppsGeyser’s estensive database and the infographic was released by inneractive, a leading app monetization exchange (disclosure, I am Head of the inneractive Marketing department.)
Hope you enjoy, the infographic sure sheds some light on some of the primary challenges associated with creating a blockbuster mobile app!